AUDIENCE ANALYTICS

Enhance Your Market Research with Feeder

Unlock deeper insights into your target market’s emotions and behaviors to create impactful and successful market research strategies.

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  • ✔ Built for business and marketing teams
  • ✔ Blazing-fast predictions
  • ✔ No Data Analysis experience or knowledge required

A TECHSTARS COMPANY

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Use Cases for Market Research

Consumer Preference Analysis

Understand consumer preferences in detail by analyzing their emotional responses to different products and marketing messages. Gain insights into what drives their decisions and tailor your offerings accordingly.

✔  Detailed preference insights
✔  Tailor product offerings
✔  Drive consumer decisions

Product Concept Testing

Test new product concepts with real audiences before launch. Feeder’s emotion analysis helps you refine your product offerings based on consumer reactions, ensuring a higher likelihood of success.

✔  Validate product concepts
✔  Refine offerings
✔  Increase launch success

Advertising Effectiveness

Measure and improve the effectiveness of your advertising campaigns by analyzing how your target audience emotionally responds to your ads. Optimize your messaging to better resonate with consumers.

✔  Measure ad impact
✔  Optimize messaging
✔  Enhance consumer resonance

Competitors Analysis

Gain insights into how your competitors’ products and marketing strategies are perceived by the market. Use emotional data to identify opportunities and threats, and adjust your strategies to stay ahead.

✔  Understand competitor perception
✔  Identify market opportunities
✔  Adjust strategies proactively

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+400%
Increase in Creative Efficacy
34%
Lift in Marketing ROI
6x
Organic Virality
+1M
Reactions Analyzed

Benefits of Using Feeder for Market Research

High ROI and Cost Efficiency

Maximize your return on investment by optimizing your research strategies based on emotional insights. Feeder’s tools help you reduce costs and increase the effectiveness of your research.

Real-Time Emotional Insights

Get immediate feedback on your audience’s emotional responses, allowing for rapid adjustments and more accurate market predictions.

Data-Driven Decision Making

Leverage precise emotional data to make informed decisions about your market research, ensuring your strategies are aligned with consumer expectations and market trends.

Increased User Engagement

Engage with your research participants more effectively by creating emotionally responsive surveys and tests that keep them interested and provide deeper insights.

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The Best Tools to Understand Your Audience

Feeder provides an array of sophisticated AI tools designed to deliver precise and actionable insights, empowering you to create emotionally intelligent and highly engaging content.

Predictive AI

Leverage Feeder’s Predictive AI, which, based on more than half million of analyzed reactions, predicts how people will respond to your content.

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Audience Analysis

Utilize real-time emotion detection to gain detailed insights into audience reactions and tailor your strategies accordingly.

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Why Our Customer Choose Feeder for Their Market Research

Revolutionizing how businesses understand and engage with their audiences. Here’s what some of our satisfied clients have to say:

We can now protect our customers’ ROI, ensuring a higher success in campaigns and media investments, based on the AI Testing and Predictive Analysis.

Paul Fleming

Founder and President of
Barcelona Virtual

Feeder's technology allows us to validate content and processes in a simple and very practical way for both us and our clients.

Víctor G. Morelli

CTO at WHEEL HUB

We have seen very interesting metrics that are very much aligned with the interest shown by customers in certain areas of the product.

Edu Gaya

CEO & CO-FOUNDER at Barner

Feeder is an essential tool when creating my videos for social media, because it offers me qualitative information that no other tool gives me!

Mª José Cayuela

CEO / INFLUENCER

Emotional Data at Your Fingertips

Unlock unparalleled insights with Feeder’s advanced features for engaging and effective content.

Success rate score

Get a quick perspective on the alignment of your content with audience expectations. A high score indicates strong potential for campaign success.

Key emotion scores

Understand the intensity of emotions such as attention, reject, intrigue, fun and more, providing a detailed emotional profile of your audience.

Industry benchmarking

Compare your content’s performance against industry standards, identifying areas for improvement and competitive advantage.

Demographics data

Collect demographic information to understand how different audience segments react to your content, allowing for more targeted marketing.

Frame by frame emotion analysis

Analyze emotional reactions at each frame, ensuring every second of your content is impactful and engaging.

Filter your results

Utilize advanced filters to dive deep into specific data points, making your analysis more precise and actionable.

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Experience why teams worldwide trust our consumer behavior analytics.

FAQ

How does Feeder’s Prediction tool assist in market research?

Feeder’s Prediction tool helps in market research by analyzing video content to predict consumer reactions. This allows you to pre-test product concepts, advertisements, and other marketing materials, gaining quick insights before committing to full-scale launches.

What kind of insights does Feeder provide for market research?

Feeder offers detailed insights into consumer preferences, emotional engagement, and specific reactions to your content. This includes data on how different segments of your market respond emotionally to various stimuli, helping you make informed decisions.

How can Feeder improve the accuracy of my market research?

By providing real-time emotional data and detailed analysis of consumer reactions, Feeder enhances the accuracy of your market research. This helps you understand true consumer sentiments and refine your strategies to better meet market needs.

Can Feeder’s tools help identify market trends and preferences?

Yes, Feeder’s tools analyze emotional responses and engagement levels, allowing you to identify emerging market trends and preferences. This data helps you stay ahead of the curve and tailor your products and marketing strategies accordingly.

How quickly can I obtain results from Feeder’s market research tools?

Feeder provides real-time insights, enabling you to quickly gather and analyze data on consumer reactions. This allows you to make rapid, data-driven decisions and adapt your market research strategies in a timely manner.